Davit Galstyan.
I build products, from 0.
Senior Product Manager / AI Growth Lead in Yerevan. 6+ years launching and growing digital products: super apps, payments and loyalty, B2B SaaS, AI. I own the digital ecosystem of Yerevan Mall (300K+ registered users), drive commercial and AI-powered growth at Garage Masters' Mall, and ship production AI agents for lead response and support, including an LLM voice agent for a fintech client.
Where I've worked
2020 - NOW · FULL-TIME + CONTRACTFull-time product ownership at Yerevan Mall, with contract engagements alongside it: commercial and digital growth at Garage Masters' Mall, and AI product delivery for Updevision's clients.
Yerevan Mall
Product Owner since May 2026 (Product Manager Feb 2023 – Apr 2026). I own the full digital ecosystem of Yerevan Mall: the super app (300K+ registered users), KinoPark cinema ticketing, website, loyalty and gifting infrastructure and the admin panel, and I lead a cross-functional team of 15+.
- ▸Designed and launched the Promotions module with deep Vista POS integration, centralizing promo and discount rules: traffic +20–30%, average order value +15%
- ▸Designed YM Club, a tiered loyalty and gamification program on the existing bonus engine, with anti-fraud controls and a phased rollout; earlier bonus-logic improvements raised engagement and CLV by 15%
- ▸Audited the cinema payment flow end to end, built a QA matrix of 200+ payment scenarios and delivered executive dashboards on bookings, transaction trends and bundle sales
- ▸Led the push notification platform migration (iOS/Android SDK, unified user identity); used GA4/Firebase adoption analytics to drive forced-update and Flutter migration decisions
- ▸Owned vendor and platform decisions (mobile attribution, external security audit, Google Pay onboarding) and prototyped an AI voice assistant for the call center
- ▸Built an in-house content and experiment factory: the internal team ships new features and tests hypotheses faster and at lower cost, without relying on developers
What I cover
6 areas · tap to expandSelected work
24 cases · DRAG TO BROWSELet's build something.
I'm picky about what I take on, but I read every message. Tell me about the product, the timeline, and the team, three sentences is plenty.